2023 Word of the Year

The forbidden phrase of the last 2 years is “what will I get for my money”? Between inflation and supply chain challenges, we have been advised to “just say yes, and say yes quickly”. In this upcoming year, consumers WILL continue to pay 2023 prices but want to know what they are getting for their money. 

Home buyers will be looking for value in new construction, value in location, value from their real estate broker and lender partner. 

Home sellers will be looking for the value in moving, as well as value from their real estate partner, and value from their mover. 

Consumers know that prices across the board have increased; for eggs, bread, milk, houses and cars- to name a few.  Consumer confidence is key when making purchasing decisions.  Consumer confidence will increase when we see the VALUE in our purchases. 

Whether inherent or perceived, VALUE is the KEY word affecting purchasing decisions in 2023. 

What VALUE does your product or service offer the consumer in 2023?